Privacy Policy
General
ChromaGenix™ strives to protect the privacy of visitors to our Website and the privacy of our customers, collaborators, contacts, and other individuals whose personal data we handle. Please read the following policy; it will help you understand how we use personal data.
Who We Are
This policy explains how ChromaGenix™, 1791 Varsity Drive, Suite #150, Raleigh, NC 27606, phone number 844-544-2732, uses personal data as a Data Controller under applicable data protection laws including the General Data Protection Regulation (EU) 2016/679 (GDPR).
Consent to Our Use of Your Personal Data
Whenever you provide us with personal data, you consent to its collection, use, and processing as outlined in this privacy policy. This includes our use of cookies as explained below. Where required by GDPR, we will request explicit consentfor certain types of processing (e.g., marketing communications or data transfers outside the EU).
What Personal Data Do We Collect?
We may collect and process the following types of personal data:
-
Contact information (name, business or billing address, email, phone number)
-
Payment information (credit or debit card numbers)
-
IP address and browser activity via our website
-
Cookies and other tracking data
-
Communications and inquiries you send to us
We may also collect data from third-party sources, such as fraud prevention or credit agencies, where relevant to the services we provide.
We automatically collect data about website usage patterns to better understand how our site is used. See the section on Cookies below for more information.
Cookies
A Cookie is a small text file sent to your browser and stored on your device. Cookies help us improve your experience, track usage patterns, and support certain website features. You may refuse cookies or set your browser to alert you when cookies are used. Note that disabling cookies may impact site functionality.
We use cookies:
-
To enable core functionality
-
To analyze traffic and site usage
-
To remember your preferences and enhance user experience
Under GDPR, visitors from the EU will be presented with a cookie consent option before non-essential cookies are placed on their device.
How Do We Use Personal Data?
We use your personal data to:
-
Supply goods, services, and information you request
-
Manage your or your organization’s account
-
Respond to inquiries and fulfill contracts
-
Communicate changes or improvements to our services or website
-
Provide direct marketing if consented to
We also use your data to:
-
Monitor and personalize your use of the website
-
Analyze traffic and user demographics
-
Improve our offerings based on usage patterns
Legal bases for processing your data under GDPR include:
-
Your consent (where applicable)
-
Fulfillment of a contract
-
Compliance with legal obligations
-
Legitimate business interests, where those interests are not overridden by your rights
Data Transfers Outside the EEA
Your data may be transferred to, processed, and stored in countries outside the European Economic Area (EEA), including the United States. Where this occurs, we take appropriate safeguards (such as Standard Contractual Clauses approved by the European Commission) to ensure your personal data is protected in line with GDPR standards.
To Whom Might We Disclose Personal Data?
We may share your personal data with:
-
Payment processors, shipping partners, and IT service providers
-
Regulatory authorities or legal bodies if required by law
-
Third-party service providers operating under contract as data processors
We will never sell your personal data. Third parties will only process your data in accordance with our instructions and this Privacy Policy.
Direct Marketing
We may contact you by email to promote our goods and services. Under GDPR, we will only send marketing communications to individuals in the EU if we have obtained prior opt-in consent or where we have an existing business relationship and legitimate interest.
You have the right to opt out of marketing at any time by:
-
Clicking the unsubscribe link in our emails
-
Contacting us at: info@ChromaGenix.com or 844-544-2732
Your GDPR Rights (for EU/EEA Residents)
Under GDPR, you have the right to:
-
Access your personal data
-
Correct inaccuracies in your data
-
Erase your data (the “right to be forgotten”)
-
Restrict processing in certain circumstances
-
Object to processing for direct marketing or on grounds of legitimate interest
-
Port your data to another provider (data portability)
-
Withdraw consent at any time, where consent was the legal basis
To exercise any of these rights, please contact us at: info@ChromaGenix.com
Security
We implement reasonable technical and organizational measures to protect personal data from unauthorized access, disclosure, alteration, or destruction. While we strive to protect your information, no internet transmission is 100% secure.
Changes to This Privacy Policy
We keep this policy under review and may update it periodically. Updates will be posted on this page with the latest revision date.
Last updated: July 28, 2025
How to Contact Us
For questions about this privacy policy or your personal data:
-
Email: info@ChromaGenix.com
-
Phone: 844-544-2732
-
Mail: ChromaGenix, 1791 Varsity Drive, Suite #150, Raleigh, NC 27606
If you are located in the EU/EEA and are not satisfied with how we handle your data, you have the right to lodge a complaint with your local Data Protection Authority (DPA).
